HOW WE WORK WITH

Suppliers

A smarter way
to grow with the right partners.

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We connect suppliers with aligned, independent producers through transparent, insight-driven sourcing built on long-term value.

We act as your sourcing ally in a complex market - bringing you into the right conversations, with the right partners, at the right time.

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This isn’t transactional bidding.

You get insight, access, and long-term value - not just volume. We help suppliers grow smarter by creating real opportunities with committed producers - where your strengths are understood, not just compared.

And we know the categories you operate in - because we’ve been there. From raw materials and freight to co-manufacturing and packaging, our team brings real supply-side experience that helps streamline RFPs, improve alignment, and deliver better outcomes.

What sets us apart is the professionalism and clarity of the process itself. We communicate early, share context throughout, and provide real feedback - win or lose - so every supplier walks away knowing where they stand and how to improve next time

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What is a Strategic Sourcing Group?

A Strategic Sourcing Group (SSG) expands your reach and creates real opportunities with engaged independent beverage producers - without pay-to-play fees or closed-door deals.

Said simply: We bring you more “at-bats” through transparent, well-structured sourcing events - where communication is clear, expectations are aligned, and the process respects your time and effort.

Every RFP is built to match qualified producers with suppliers who are positioned to win - based on capability, value, and long-term fit.

The best suppliers thrive in open competition. We help make sure the right buyers are at the plate when it counts.

Our Difference

Comparing our method (Strategic Sourcing Group) with the industry standard Group Purchasing Organizations (GPO)

Fees

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No fees

Paid by you (Supplier) to GPO. Limits flexibility and control in end price

Suppliers

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Expanded potential, growing

Limited by category

Contracts

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Directly with Producer

Owned by GPO

Engagement

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Expanded opportunity with larger producers

Favors smaller producers

Relationship

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Ongoing and strategic

Transactional

  • Curated introductions to aligned producers

  • Collaborative RFP processes based on market insight

  • Transparent expectations and ongoing supplier feedback

  • No cost to participate – we’re paid by producers

How We Engage

Meet our team

Built on 5 Pillars

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NETWORKS

Access engaged producers you may not otherwise reach

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PROCESS

Participate in structured, insight-driven RFPs

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SCALE

Benefit from aggregate volume without margin compression

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DATA

Get market visibility and real-time feedback to grow smarter

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PEOPLE

Work with a team that understands your business—and helps position you to win

How It Works

Opportunity Briefing

We share curated RFPs from qualified, growth-minded beverage producers looking for long-term supply partners.

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Transparent Participation

You decide where to engage - no backdoors, no hidden markups. Our process is open and built on clarity.

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Competitive Positioning

You get real-time insight into how your proposal compares on value, service, and alignment - not just price.

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Relationship Development

Winning suppliers join our network for long-term success, not one-and-done deals. We support post-award success.

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